California's attorney general unsealed emails from an ongoing antitrust lawsuit showing Amazon systematically pressured vendors and competitors to raise prices across the internet on products ranging from diapers to furniture, using tactics like coordinated price pauses, removal threats, and strategic timing around major sales days. The scheme raised prices for consumers while boosting profits for both Amazon and competitors—in one example a pet treat vendor celebrated the tactic with a smiley emoji, reporting 'Overall this looks like it's working!' The lawsuit, filed in 2022, has been corroborated by reporting from Ars Technica, The New York Times, The Guardian, CNBC, and NBC Bay Area, all citing the same unsealed records. Amazon disputes the significance of the emails, claiming they're not new and the company remains the lowest-priced online retailer.